Best Hootsuite Alternatives for 2025 (Free + Paid)
Introduction
Are you looking for a better way to manage your social media than using Hootsuite? Discover top Hootsuite alternative that can help you streamline your social media efforts, enhance engagement, and improve overall performance. In this comprehensive guide, we'll explore the best alternatives to Hootsuite, comparing their features, pros, and cons to help you find the perfect tool for your needs.
1. Planly
Planly is a comprehensive social media management tool designed to simplify and enhance your social media planning, scheduling, and analysis. Whether you’re an individual influencer, a small team, or a large agency, Planly offers a range of features that cater to all your social media needs.
Key Features of Planly
• Visual Content Calendar: Easily plan and schedule posts across multiple social media platforms with a drag-and-drop interface;
• Multi-Platform Support: Manage and publish content on Instagram, TikTok, YouTube, Facebook, LinkedIn, Pinterest, and more from a single dashboard;
• AI-Powered Content Assistant: Generate engaging captions, hashtags, and post ideas with the help of AI, ensuring your content always resonates with your audience;
• Detailed Analytics: Track your social media performance with comprehensive analytics, gaining insights into engagement, reach, and more;
• Collaborative Tools: Work seamlessly with your team by assigning roles, permissions, and collaborating on content in real-time;
• Unlimited Media Storage: Store all your media assets in one place, making it easy to access and use them in your social media posts;
• Automated Publishing: Schedule posts for predefined time slots across all your social media channels, ensuring consistent content delivery;
• User-Friendly Interface: The intuitive design makes it easy for anyone to get started, regardless of technical expertise;
• Flexible and Scalable: Suitable for individuals, small teams, and large agencies, with customizable plans to fit different needs;
• Excellent Customer Support: Responsive and helpful support team ready to assist with any issues.
Pricing Plans of Planly
We offer tailored pricing plans to suit the needs of professionals, small teams, and large agencies. Compare our plans and find the one that matches your goals and helps you scale your social media presence effortlessly.
Individual Plan Ideal for Professionals and Entrepreneurs
• Price: $15/month
• Free Trial: Start 14-day Free Trial
Features:
• Planning/Publishing tools;
• 100 post scheduling (per social channel);
• Up to 4 social media channels;
• 1 user;
• 100 AI Credits;
• Standard analytics;
• Unlimited media storage.
Team Plan Perfect for Small Teams
• Price: $40/month
• Free Trial: Start 14-day Free Trial
Features:
• Includes everything in Individual, plus;
• Unlimited scheduling;
• Up to 8 social media channels;
• 4 users;
• 500 AI credits;
• Team roles and permissions;
• Advanced analytics;
• CSV upload;
Agency Plan Designed for Agencies with Extra Permissions
• Price: $80/month
• Free Trial: Start 14-day Free Trial
Features:
• Includes everything in Team, plus;
• Custom access & permissions;
• Up to 16 social media channels;
• 8 users;
• 1000 AI credits.
2. Buffer
Buffer is a versatile social media management platform designed to help users schedule, manage, and analyze posts across multiple social media channels. With its intuitive interface and robust analytics, Buffer allows users to maintain a consistent online presence and track their social media performance effectively. It is widely used by businesses, nonprofits, and individuals for its ease of use, scheduling capabilities, and cost-effectiveness.
Key Features of Buffer
• Schedule and manage posts across multiple social media platforms;
• Customize posts for each platform to optimize engagement;
• Provide basic and advanced analytics to track performance;
• Offer collaborative features for team members;
• Native iOS and Android mobile apps for on-the-go scheduling;
• Browser extension for easy sharing and content creation;
• Discounts available for nonprofit organizations.
3. Later
Later is a cloud-based social media marketing platform tailored for businesses and creators, focusing on Instagram but also supporting Facebook, Twitter, and Pinterest. It features a visual content calendar with drag-and-drop functionality for easy post scheduling and management. Later provides tools for visualizing feed aesthetics, scheduling Instagram stories, optimizing post times, and integrating user-generated content, making it a comprehensive solution for social media management and growth.
Key Features of Later
• Visual content calendar to plan and schedule posts across Instagram, Facebook, Twitter, and Pinterest using a drag-and-drop interface;
• Instagram feed planner to visualize and arrange Instagram posts to maintain a cohesive feed aesthetic;
• Instagram stories scheduling and best posting times;
• Importing media from Google Drive, Dropbox, and mobile devices for easy content management;
• Hashtag suggestions for relevant hashtags to increase post visibility;
• Linkin.bio integration to monetize posts with clickable, shoppable links directly from Instagram;
• Performance analytics to track engagement and performance metrics to refine social media strategies.
4. SocialBee
SocialBee is an AI-powered social media management tool designed to streamline content sharing across various social networks from a single platform. It offers robust scheduling capabilities, AI-generated social media strategies, and integrations with design tools like Canva, Unsplash, and GIPHY. Users can customize posts for each network, recycle evergreen content, and analyze performance to enhance their social media strategy.
Key Features of SocialBee
• AI Copilot to create social media strategies, captions and even images;
• Supports Facebook, Twitter, LinkedIn, Instagram, Pinterest, Google Business Profile, TikTok, YouTube, Threads, and Bluesky;
• Integrates withCanva, Unsplash, and GIPHY for designing posts directly within the platform;
• Structures content into categories for a balanced mix and sets individual schedules for each category;
• Allows customization of posts for each social media network individually;
• Recycles evergreen posts or expires time-sensitive content automatically;
• Provides detailed performance analysis of social media accounts to optimize strategies.
5. Planable
Planable is a cloud-based social media management tool designed to simplify and streamline the planning, collaboration, and approval of social media content. It offers a live mock-up of social feeds, enabling users to visualize posts, collaborate with team members and clients in real-time, and receive feedback and approvals quickly. With features like automated publishing, multi-account management, and intuitive analytics, Planable makes the social media planning experience efficient and enjoyable.
Key Features of Planable
• Visual demo of how the social media feed will look, providing a familiar and interactive experience for clients and managers;
• Allows teammates and clients to collaborate on posts, share feedback, and approve content in real-time;
• Schedule posts for predefined time slots across multiple social media platforms;
• Management of multiple social media accounts and pages from a single platform;
• Content Customization with drag and drop media files, add emojis, hashtags, page tags, and Giphy integrations;
• Allows to organize posts by topic, purpose, or campaign for easier management and tracking;
• Intuitive analytics and reporting features to track the performance of social media campaigns and make data-driven decisions.
6. Planoly
Planoly is a comprehensive social media planning and management tool designed to help businesses and creators streamline their content strategy. It offers robust scheduling and visual planning features that enhance the aesthetic and organizational aspects of social media feeds across multiple platforms, including Instagram, TikTok, YouTube, Facebook, LinkedIn, and Pinterest. With additional functionalities like an AI caption writer, hashtag generator, and analytics, Planoly aims to simplify content creation, scheduling, and engagement tracking.
Key Features of Planoly
• Provides a grid view to organize and plan content visually, ensuring a cohesive and aesthetically pleasing feed;
• Supports scheduling posts across Instagram, TikTok, YouTube, Facebook, LinkedIn, and Pinterest, allowing users to manage multiple social profiles;
• Includes an AI caption writer and hashtag generator to assist in creating engaging content;
• Offers templates and content inspiration to help users create viral and resonant posts;
• Simplifies linking followers to external content with customizable links in bio;
• Tracks performance metrics such as follower count, post engagement, best times to post, and other vital data;
• Features media management tools, automated posting, and comment management to streamline content creation and publication.
7. Sprout Social
Sprout Social is a comprehensive cloud-based social media management solution designed for businesses of all sizes to enhance their audience interactions and streamline marketing routines. The platform offers key features such as automated publishing, social content management, conversation tracking, and robust analytics. Sprout Social's Smart Inbox centralizes interactions from various social media platforms, enabling efficient team collaboration and customer engagement.
Key Features of Sprout Social
• Smart Inbox: Combines interactions from different social media platforms into a single, filterable stream, turning messages into tasks and allowing team collaboration;
• Automated Publishing: Simplifies the scheduling and approval process for social media content, ensuring timely and consistent posting;
• Social Content Management: Manages and organizes social media content efficiently across multiple platforms;
• Social Media Analytics: Provides detailed reports and insights on social media performance, helping businesses monitor and optimize their strategies;
• Engagement Reporting: Offers insights on team interactions, social engagement trends, and performance comparison with similar profiles (available on Premium Plan);
• Collaboration Tools: Facilitates real-time collaboration by routing messages to appropriate departments and preventing duplicate responses;
• Customer Support and Onboarding: Delivers dedicated onboarding, quick implementation, and continuous support via phone, email, and online resources to ensure consistent value for all users.
8. Agorapulse
Agorapulse is a comprehensive social media management tool designed to help businesses and agencies efficiently manage their social media activities. It provides functionalities for scheduling and publishing content, monitoring social channels, and generating insightful reports, all through a user-friendly dashboard. Integrating with platforms like Facebook, Twitter, Instagram, YouTube, and LinkedIn, Agorapulse aims to streamline social media interactions and enhance engagement with a unique social inbox system and advanced moderation tools.
Key Features of Agorapulse
• Unified Social Inbox: Manage and prioritize all social media messages, queries, and communications from a single, organized inbox;
• Scheduling and Publishing: Schedule, queue, and re-queue posts across multiple social media platforms with advanced content preview options;
• Customizable Auto-Moderation: Set up rules to automatically filter and prevent spam, ensuring a clean and relevant communication flow;
• Ad Comment Capturing: Track and respond to comments on Facebook and Instagram ads, improving ad engagement and customer interaction;
• Influencer Identification: Identify key influencers and engage with them to enhance brand visibility and credibility;
• Comprehensive Reporting: Generate unlimited reports with detailed insights to track social media performance and inform strategy;
• Multi-Platform Integration: Supports posting and engagement across Facebook, Twitter, Instagram, LinkedIn, YouTube, and TikTok.
9. Sendible
Sendible is a comprehensive social media management platform designed primarily for agencies to streamline and enhance their social media strategies across multiple brands. It consolidates social networks into a unified hub, offering robust tools for engagement, monitoring, publishing, lead generation, and detailed reporting. With advanced automation and content curation features, Sendible aims to save time and deliver impressive results for its users.
Key Features of Sendible
• Bring all social networks together for seamless management and execution of social media strategies across multiple brands;
• Enhance interactions with audiences through tools for scheduling posts, managing comments, and starting conversations;
• Consolidate important conversations from various sources into a single stream, saving time and ensuring critical engagements are prioritized;
• Generate visually appealing reports that provide meaningful insights into social media performance, showcasing progress and growth;
• Simplify routine tasks with automation features that drive interactions, grow followings, and optimize engagement times;
• Utilize a sophisticated compose box for scheduling posts and leverage AI-driven algorithms to curate and recommend engaging content;
• Implement tools to capture leads directly from social media interactions, integrating marketing efforts seamlessly.
10. CoSchedule
CoSchedule offers a comprehensive Marketing Suite designed to streamline and optimize marketing workflows for teams worldwide. From content planning and optimization to project management and asset organization, CoSchedule empowers marketers to manage campaigns efficiently, boost ROI, and collaborate effectively.
Key Features of CoSchedule
• Calendar Organizer: Visualize and plan marketing strategies with a real-time calendar view, enabling seamless content planning and publication;
• Content Organizer: Tools for creating and promoting content, optimizing ROI through data-driven practices, and targeted social publishing;
• Marketing Intelligence Assistant (Mia): AI-powered assistant for generating content ideas and drafting copy, enhancing marketing workflows;
• Work Organizer: Automates team collaboration and workflow management, simplifying resource allocation and process automation;
• Asset Organizer: Centralizes marketing content storage, indexing, and sharing, ensuring easy access and control over brand assets;
• Project Request Forms: Streamlines project intake with customizable forms, capturing requirements upfront for faster project initiation;
• Kanban Boards: Triage and prioritize projects using customizable Kanban boards, facilitating idea management and stakeholder buy-in before execution.
Conclusion
Ready to Transform Your Social Media Strategy? If you’re looking for a powerful yet affordable social media management tool, Planly is the perfect choice. With its user-friendly interface, robust features, and excellent customer support, Planly can help you streamline your social media efforts and achieve your marketing goals.
Why Choose Planly?
• Affordable Pricing: Get started with plans as low as $15 per month;
• Comprehensive Features: From content scheduling to detailed analytics, Planly has it all;
• Seamless Collaboration: Work effectively with your team using our collaborative tools.
Don’t miss out on the opportunity to elevate your social media strategy. Try Planly today and see the difference it can make for your business. Sign Up for a 14-Day Free Trial Experience the ultimate social media management tool. Transform your social media presence with Planly now!