Twitter hashtags: How to find and use the right ones for marketing?

Twitter is an interesting and more important social media platform than you think. Here people share their different opinions with people and discuss with their followers. There are even some people who find out about trending topics around the world through Twitter hashtags.

At the same time, this process also works in reverse. If you want to go global with global trends, you should still use Twitter hashtags. In this blog, we will tell you about Twitter hashtags and how to use them. If you use Twitter for small business, this information will come in handy.

Did you know? -Each day, 125 million hashtags are tweeted.

What are Twitter hashtags?

Twitter hashtags are words or combinations of words with the help of a special symbol (#) with no spaces between the words.

If you want to find out about Twitter for business and view Twitter threads, you can search the search section of Twitter with the hashtag #TwitterforBusiness.

This means that you will use the hashtag #PlanlyScheduler instead of #planlyscheduler. When you use hashtags on Twitter, capitalize each word for a screen reader. Because the waist is more effective, Twitter hashtags work.

Why use hashtags for Twitter?

Let's explore why Twitter hashtags are important. Because, for several reasons, marketers and social media managers point out that Twitter hashtags are important.

Find people on Twitter

Twitter users are familiar with hashtags and often click on hashtags to discover what other content is available on the subject. Twitter hashtags are a great method for ensuring that the right audience sees your content.

Research

If you search around a topic, you will see several different results corresponding to that topic. This way your search will have better results.

Collaborate with others

Hashtags on Twitter can also be used to create a community. By using the same hashtag to share their own content, people can join the conversation.

Add Humor

You've probably seen memes on Twitter related to trending topics. These tweets get more impressions than others. Because everyone has the right to laugh!

How do I find the best Twitter hashtags?

Check the “Trends for you” section

In Twitter trends, you can see and analyze the currently trending Twitter hashtags. To find it, just look to the right side of your main Twitter feed. In the meantime, let's note that these hashtags correspond specifically to your Twitter-proven location.

Use social listening

If you want to find more and more relevant Twitter hashtags, use social listening.

Social listening tools often keep track of public mentions of predefined keywords. You must first establish a monitoring project. The tool will then provide the top hashtags associated with a monitored keyword based on the collected mentions.

Check out the Explore tab

The Explore section on Twitter is very interesting. It is definitely a source of Twitter trends.

You can find the following under the Explore tab:

  • Your trends
  • What's going on
  • Watchable videos
  • popular photos
  • Twitter trends
  • joking tweets

Unfortunately, there is no way to delete the data from the system. The feature returns a great number of posts, which can cause confusion and make it challenging to find useful content.


Follow relevant Twitter accounts

If you want to be aware of Twitter trends and the hashtags used for them, follow Twitter accounts relevant to your field. For example, suppose you want to learn which hashtags are currently leading in Twitter influencer marketing and the innovations in this field. In that case, you can follow Twitter influencers such as Matta Navarra, Elon Musk, etc.

Use a hashtag generator

If you write a hashtag in your tweet, you can find similar hashtags on Twitter using Twitter hashtag generator tools. For this, you can enter the desired keyword and see the results. For example, you can use tools like Hashtagify, and All hashtag generator.

Simply enter a keyword, and the tool will show you popular, average, and uncommon hashtags that also contain that keyword.

What's important is that trending hashtag generators miss brand-new hashtags that become popular on Twitter.

Use occasion- and time-specific hashtags

If you're still having trouble finding a Twitter hashtag, you can set the day you're tweeting and enter the hashtag corresponding to that day's name. This method is very effective.

Here are some other examples:

  • #MondayMorning
  • #MondayBlogs
  • #TravelTuesday
  • #WisdomWednesday
  • #WorkoutWednesday
  • #ThursdayThoughts
  • #ThrowbackThursday
  • #ProgrammingFriday
  • #MemeFriday

How to Use Twitter Hashtags?

In fact, Twitter hashtags are quite easy to use. There are just a few nuances that we need to pay attention to; for example, since Twitter's character limit is 280, it can be a little difficult to include Twitter captions, website or blog links, and Twitter hashtags. To learn how to use hashtags on Twitter, you can use the sequences mentioned below.

  • Make sure your hashtags are simple to remember and spell
  • Put no more than one or two relevant hashtags per tweet.
  • Make sure you're using current hashtags correctly by doing some research.
  • Consider using a trending hashtag for another purpose.
  • Use hashtags in your tweet that run naturally.
  • Inform people of the proper use of your hashtag (and give them a reason to)
  • Each word's first letter should be capitalized to increase accessibility.
  • Use influencers to increase hashtag awareness.

Events

Convert an event you're promoting into a hashtag! Because the event hashtags you use on Twitter appear in front of users very quickly. Even if your followers retweet the tweet you shared, it will appear in other users' feeds, according to Twitter's algorithms. For example, you can use these hashtags as a Twitter event hashtag.

  • #event
  • #wedding
  • #party
  • #events
  • #eventplanner
  • #music
  • #photography
  • #birthday
  • #dj
  • #art
  • #eventplanning
  • #fun
  • #instagood
  • #weddingplanner
  • #festival
  • #fashion
  • #eventorganizer
  • #dance
  • #design
  • #show
  • #instagram
  • #eventmanagement
  • #live
  • #like
  • #entertainment
  • #catering
  • #eventdesign
  • #decoration

Branding

Use hashtags that represent your brand in almost all of your tweets. In this case, your Twitter brand hashtags will greatly influence your marketing and help increase your tweet impressions and Twitter followers.

Tips: You can run a campaign on Twitter on special days. In which people can share a picture of them using your products and services on their Twitter account with your Twitter brand hashtag. Thus, your Twitter engagement will increase significantly.

Holidays

Tweets shared during holidays especially bring more engagement. For example, you can find a Christmas social media content idea for your business and then share it with Twitter holiday hashtags. We have some examples for you.

  • #christmas
  • #christmastree
  • #christmasdecor
  • #merrychristmas
  • #love
  • #christmastime
  • #winter
  • #handmade
  • #christmasgifts
  • #santa
  • #christmasiscoming
  • #christmasdecorations
  • #holidays
  • #christmaslights
  • #gift
  • #holiday
  • #santaclaus
  • #december
  • #noel
  • #art
  • #instagood
  • #family
  • #snow
  • #photography
  • #gifts
  • #smallbusiness

Trending hashtags have already been discussed, but we missed to go over how to use them for marketing. First off, it's important to realize that you don't have to or even want to participate in every trending hashtag. Similar to keyword stuffing, if your brand consistently appears in trendy hashtags with unrelated content, people will cease believing in it and think of you as spam.

Therefore, join the trending Twitter hashtags you use that match your brand and get active here.

Retweets

As we mentioned above, when you retweet Twitter hashtags, it will increase the engagement of both you and the account you are retweeting. Therefore, you should pay attention to the content of your tweets and the hashtags you use. That way, people will be eager to retweet your tweet.

Frequently Asked Questions

Do hashtags help on Twitter?

Using hashtags on Twitter enables you to participate in discussions, stay informed, and increase your visibility. We've included advice and examples below to help you use hashtags effectively on Twitter for your brand and social media goals.

  • #competition
  • #influencer
  • #influencermarketing
  • #fridayfeeling
  • #MondayMotivation
  • #tbt
  • #traveltuesday
  • #vegan
  • #fitness
  • #trending
  • #viral
  • #instagram
  • #instagood
  • #explore
  • #love
  • #tiktok
  • #explorepage
  • #merrychristmas
  • #giveaway
  • #contest
  • #win
  • #competition
  • #medicaid
  • #aca
  • #ethereum
  • #blackhistorymonth
  • #photography
  • #ff
  • #ico
  • #happybirthday
  • #metoo
  • #crypto
  • #womensday
  • #alcohol
  • #bitcoin
  • #gold
  • #movies
  • #running
  • #thankful
  • #birthday
  • #cryptocurrencies
  • #opioid
  • #mondaymotivation
  • #tbt
  • #thursdaythoughts
  • #traveltuesday

What are the best Twitter hashtags for marketing?

  • #contentmarketing
  • #marketing
  • #socialmedia
  • #content
  • #digitalmarketings
  • #tips
  • #smm
  • #seo
  • #strategy
  • #media
  • #blogging
  • #growthhacking
  • #writing
  • #areyou
  • #contentmarketingstartegy
  • #tools
  • #startups
  • #contentmarketingtips
  • #socialmediamarketing
  • #website

Time to viral!

To grow your business on Twitter, you need to be familiar with all six Twitter algorithms. The most important of these algorithms is the working principles of Twitter hashtags. You can rank high on Twitter by using the custom hashtags and Twitter marketing hashtags we offer on this blog.